We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.
ROLE DESCRIPTION:
We’re looking for someone who knows how to navigate the world of analyst relations — someone who is equal parts strategist, storyteller, and relationship-builder. In this role, you will help shape the story of SAP’s Planning and Analytics and Sustainability businesses and ensure analysts understand where we’re going and why it matters.
If you enjoy turning complex ideas into clear messaging, thrive on collaboration, and like a good challenge, we would like to speak with you!
EXPECTATIONS AND TASKS
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-Partnering with our global Analyst Relations team to support SAP’s Planning and Analytics and Sustainability businesses.
-Driving meaningful engagement with analysts - sharing updates, gathering insights, and building long-term relationships.
-Crafting content that’s both sharp and strategic including briefing docs, messaging, competitive positioning, crisis responses, and more.
-Supporting product launches and helping us tell a strong, differentiated story in the market.
-Working cross-functionally with teams like Product Engineering, Marketing, and Sales to shine in analyst evaluations like Gartner Magic Quadrants and IDC MarketScapes.
-Helping sales teams by connecting them with timely analyst insights.
-Tracking key metrics and helping us continually improve our impact.
-Contributing to a supportive, collaborative, and very fun AR team — good sense humor welcome!
What You Bring To The Table
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-7–10+ years of experience in communications, with a focus on Analyst Relations, Influencer Relations, or Media Relations (software industry experience = bonus points).
-Confidence leading strategic conversations with senior execs, internal stakeholders, and influential analysts.
-First-hand experience managing analyst evaluations (like those ever-famous MQs and MarketScapes).
-A knack for aligning communications with broader business goals.
-Ability to juggle multiple projects without dropping the ball, even when things get busy.
-Strong, clear communication skills both written and verbal.
Nice to Have
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-A degree in communications, marketing, business, or a related field.
-Experience across sales, consulting, or relationship management is a plus.
-Familiarity with SAP products, markets, and strategy, or a strong desire to learn.
-Cultural fluency and comfort working across global teams and time zones.
-Proficiency in English (German is a nice extra, but not required).
If you’re passionate about making complex things make sense, building strong connections, and helping a global brand stay at the forefront of the conversation, let’s chat. We’re serious about the work, but we like to have fun while doing it.
Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.
We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.
SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careerssap.
For SAP employees: Only permanent roles are eligible for the
SAP Employee Referral Program
, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.
Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.
Compensation Range Transparency
: SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is 193900 - 329900(USD) USD. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. Any SAP variable incentive includes a targeted dollar amount and any actual payout amount is dependent on company and personal performance. Please reference this link for a summary of SAP benefits and eligibility requirements:
SAP North America Benefits
.
AI Usage in the Recruitment Process
For information on the responsible use of AI in our recruitment process, please refer to our
Guidelines for Ethical Usage of AI in the Recruiting Process
.
Please note that any violation of these guidelines may result in disqualification from the hiring process.
Requisition ID: 435863 | Work Area: Communication | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid
